The beginning of the school year is often one of the busiest times in the life of college ministers.
Every moment counts — or so it would seem.
And we often feel compelled to provide an abundance of programming opportunities in an attempt to draw in new students… and win back returning ones.
We want everyone to know that there are “plenty” of ways to be involved with us.
Countless opportunities to grow in their faith.
Something for everyone…
And so we fill up our calendars with program upon activity upon opportunity… casting the net as far and wide as we possibly can.
But do we get the “results” that we hope for?
I don’t know… maybe you do.
But what if we were to make a break from this line of thinking?
What if we chose to adopt the “less is more” mentality during this season of transition and beginnings on campus?
What might it look like to identify just a couple of key events that we would host, and could point everyone to during the first few weeks of the new term… and then spend the rest of our time simply being present on campus with students.
Unscheduled time.
Long lunches in the cafe.
Lengthy conversations out in the quad.
Fall sporting events.
Campus concerts.
Attending other events happening on campus — ones that we don’t have to prepare for or lead — but ones where we can simply be with students, has the chance to do far more for us (in terms of our connections with students) than any amount of programming could achieve.
While this might seem like a “risky” ministry strategy (because we’re not exposing people to the wide-variety of ministry-related activities that they could be involved in with us) it may just prove to build the kind of relational credibility with students that will prove to be the life-blood of our ministry this year.
What do you think?
- Does your calendar tend to be more scheduled or clear this time of year?
- Does your ministry strategy include just being present at events you don’t have anything to do with?
- What do you do to build relational credibility this time of year?
Take a moment to leave a thought or tip in the comment section below.








